DOAG 2011 Applications Conference, Berlin

The German DOAG Applications User Conference was held in Berlin at the beginning of May and More4Apps attended with a demonstration stall. This conference is steadily growing in popularity with about 300 attendees this year increased from about 200 this time last year. The More4Apps stall was pretty busy through the course of the conference; the tools were demonstrated and explained to a number of interested prospects.

This conference, aimed specifically at the E-Business Suite users seems to be the best targeted conference for More4Apps to reach clients in the German market, more so than the generic DOAG in November which is more technically focused. Similar Applications conferences are mooted for the UK and Ireland and it would be worth investigating whether More4Apps should attend these conferences.

Andrew Gooch